Brand Security
Optimisation
Keep your brand, business and customers safe. Defend your revenue streams against leakage. Build a powerful digital brand footprint.
Brand Security
Optimisation
Keep your brand, business and customers safe. Defend your revenue streams against leakage. Build a powerful digital brand footprint.
We help guardians of ambitious global brands implement intelligent digital brand security and internet enforcement strategies, as well as best practices, to safeguard brand equity, consumer trust and satisfaction in the digital world.
Zeusmark is a boutique consulting company specialising in online brand security management. We help brand owners, law firms and digital marketing agencies maximise the return on their domain name portfolios and boost their online competitive advantage through effective domain name strategy, policies and brand protection best practices. We are experienced in assisting Global 2000 companies with decisions regarding securing the right domain names, minimising online risk and reducing costs.
The firm was established in response to the growing demand for independent advice in a specialised field that has a significant impact on how companies conduct business online. We understand the issues, challenges and speculative tendencies that companies face, and we work closely with our clients to provide business-critical advice and insights. We have extensive international expertise in corporate domain management and the online brand protection industry.
Zeusmark is an independent consulting company that is neither owned by nor affiliated with any domain name registrar. Its consultants provide corporations with affordable protection and understanding of the evolving digital risks affecting their brand identity, digital assets and corporate reputation.
"By tackling the increasing threats of online brand abuse, marketing fraud, and unauthorised channels, we help to create a safer internet for businesses and their customers."
JJ WULFF
Founder & CEO
Why Zeusmark?
The internet is constantly evolving into a more complex and dynamic tool. Therefore, future online brand infringement and fraud are almost certain for just about every major business.
In order to stay ahead of the curve regarding the continuous growth of online risk and brand abuse, corporations must assess, modify and manage their digital brand ad infinitum, reflecting changes to the company, its business and its products, while also addressing evolving risks on the internet.
To create an effective and profitable corporate digital brand program, companies must have a profound understanding of the domain name space and how online fraudsters operate across markets and social platforms. It is also important to recognize that the address bar and browsers on millions of desktop and mobile devices worldwide are direct internet interaction points where strategic, measurable value emerges.
Leading brands are able to identify opportunities and risks in the domain name space, and optimise and regulate global portfolios, by determining how companies’ business models interact with each of these factors. This enables them to further protect their competitive advantages online.
Our approach is based on in-depth industry knowledge, research and proven methodologies. We continuously analyse cyberspace on behalf of our clients to identify trends, balance risk against cost and develop new, proactive ways of managing trademarks online.