Brand Risk Report™

Brand

Risk Report™

Tailored digital brand risk assessment and expert analysis to help legal and security teams maximize vulnerability visibility and identify emerging brandjacking schemes.

Worldwide Brand Threat and Vulnerability Expertise

Brand guardians will be able to regain effective control of the company's digital assets by assessing the degree of online traffic diversion, trademark abuse, and related losses to fraudulent affiliate programmes and illegitimate websites.

Brands are targeted around the clock by experienced and highly skilled fraudsters who hijack online traffic. This gives them indirect access to brands' online marketing budgets, while also attracting loyal customers into fraudulent schemes such as fake competitions, personal data harvesting and fake online stores.

Today, both local and international companies find themselves at the mercy of online scammers who are constantly one step ahead and take advantage of well-known brands. The result is an ongoing loss of revenue, online traffic and customer trust.

We tailor our services to your requirements. These can include an intelligent global domain analysis and a review of typical brand risk patterns. We can also detect and review cybersquatting, typosquatting and phonosquatting. We can analyse keywords based on search behaviour and provide an objective evaluation of violation trends, risks and your future trademark enforcement needs.

Assessment programs to suit your brand security maturity

BRR Premiere

Consultative and investigative assessment of your brands’ present digital brand security posture incl. threat hunting intelligence.

Focusing on domain and enforcement strategy together with actual live threats and fraudulent schemes in place targeting your brand.

Delivered as a solution-oriented assessment, describing recommended actions and tendencies relevant to your industry. Elaborated by industry leading experts.

* Better visibility concerning brand threats

* Strategic recommendations

* A deeper understanding about present risks

* Achieve a future-proof digital brand focusing on security, proactivity and cost-efficiency.

BRR Essential

Consultative and audit-based assessment of your brands’ present digital brand footprint.

Suitable for start-ups, brand launches and corporate acquisitions/mergers. Primarily focusing on digital brand protection optimisation and domain portfolio design efficiency.

Delivered as an insightful and actionable assessment, describing identified gaps, weaknesses and opportunities to future-proof the brand across markets. Elaborated by industry leading experts.

* Clarity and foundational insights

* Actionable recommendations

* A better understanding of your digital footprint

* Achieve a holistic and responsible approach to digital brand health.

Launch & Naming Analysis

Prepare to launch your brand safely online.

With this exercise your team can avoid unnecessary disappointments, legal costs, self-inflicted brand damage and vulnerabilities following the launch of a new brand or product.

Domain Name Audit

Identify domain name vulnerablities, portfolio design risks, fraudulent schemes aimed at your brand together with critical security gaps.

Brand Enforcement Audit

Detection, analysis and reporting of present instances of trademark infringement, e-commerce fraud, traffic diversion and email harvesting.

COUNTERFEITING

Fake stores selling counterfeit products affecting revenues and consumer trust

CYBER VULNERABILITIES

Malware downloads, personal data capturing and fake competitions promising rewards

ONLINE TRAFFIC THEFT

Traffic is being redirected to i.e. third party sites or malice schemes.

CYBERSQUATTING

Valuable domain names being registered by third parties

EMAIL HARVESTING

Man-in-the-mailbox schemes affecting corporate security and confidentiality.

AFFILIATE MARKETING FRAUD

Fraudsters taking advantages of consumer search behavior and redirecting traffic via affiliate schemes.

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UNAUTHORISED IP USE

Misrepresentation of the brand in foreign markets as a result of partner and agent domain name registrations.

OFFENSIVE ACTIVITIES

Consumers are directed to sites containing offensive content.

"a live picture of how fraudsters are taking advantage of your brand, will enable you to optimise your brand protection efforts with utmost precision."