Brand Security
Optimisation
Keep your brand, business and customers safe. Defend your revenue streams against leakage. Build a powerful digital brand footprint.
Brand Security
Optimisation
Keep your brand, business and customers safe. Defend your revenue streams against leakage. Build a powerful digital brand footprint.
®
A clear framework for proactive and cyber conscious compliance
Today more than ever, it is critical for companies to transcend departmental boundaries and constraints and develop a comprehensive policy to secure, promote and protect their brands online.
DIGITAL BRAND SECURITY POLICY DEVELOPMENT
A central part of a digital brand security policy is the domain policy development process which brings relevant stakeholders together, assigns roles and responsabilities and helps with identifying budget, create standards and outline monitoring, escalation and enforcement mechanisms within the organisation.
Establishing a sound and smart policy overall will prove to be the answer to many procedural errors and unnecessary expenditures related to domain names, ecommerce performance and digital brand protection.
An effective domain policy is one that outlines the specific goals and objectives of an organisation, clearly defines individual stakeholder/department roles and responsibilities, creates sustainable and enforceable policies and procedures to deal with everything from registration to recovery of domain assets, and can adapt to changing conditions.
A domain policy development process will add discipline, visibility and accountability to the promotion and protection of your corporate identity and brands online.
For more information on how we can assist you with taking appropriate steps with policy development, please contact us.